Tebcal in the International
System Dynamics Conference 2026
ISDC2026
Delft, Netherlands & Online | July 20-24, 2026
Congratulations to our team!
Our CEO Catalina Henao and our Project Manager Yuliana Botero, in collaboration with esteemed researchers Jorge Andrick Parra Valencia and Andres Rey Piedrahita, have been selected to present their groundbreaking research at the prestigious International System Dynamics Conference (ISDC2026) in Delft, Netherlands!
Navigating the Trust Delay: A System Dynamics Approach to Scalability in Residential Service SMEs,
The study uses Tebcal Cleaning’s real-world operational data and business journey as its primary case study. In the residential service industry, scaling a business isn’t just about hiring more people or buying more equipment, it is fundamentally about managing trust.
- There is a natural time delay between implementing operational policies (like the strict inspection protocols, damage reporting, and scheduling boundaries we enforce daily) and the moment a client fully develops unshakeable trust in the brand.
- By applying System Dynamics (a powerful framework used to understand the behavior of complex systems over time) the research models how small and medium enterprises (SMEs) can mathematically and strategically survive this «trust delay» to achieve sustainable, long-term scalability.
Aligning with a Global Theme
The 2026 conference theme, «Navigating uncertainty, managing instability and crafting futures together,» perfectly mirrors the challenges that modern residential service companies face. Through this paper, our leadership team demonstrates how rigorous data modeling can turn operational uncertainty into stable, predictable growth.
A Proud Moment for Tebcal Cleaning
This achievement bridges the gap between daily hard work on-site and high-level academic research. The insights gained from this study don’t just live on paper; they are actively used to optimize how we serve our clients, manage our teams, and protect our operational ecosystem every single day.
We want to extend our heartfelt congratulations to our CEO, our Project Manager, Jorge Andrick, and Andres Rey for this incredible accomplishment. Thank you for putting Tebcal Cleaning on the global map of innovation and entrepreneurship!
